UCD Michael Smurfit Graduate Business School has launched a new MSc in Food Business Strategy, which will begin in September 2014. The curriculum has been co-devised by UCD Smurfit School and UCD School of Agriculture and Food Science. The course will focus on developing students’ strategic perspective on doing business within the industry, as well as their understanding of the sector within which food businesses operates.

The course is open to a wide range of undergraduate profiles, but is especially suitable for those with a background in agriculture-based or other science degrees seeking to develop their business expertise and those with more business-focused degrees and an interest in moving into the food sector.

Professor Ciarán Ó hÓgartaigh, Dean, UCD Business, said the food industry is critical for Ireland and, in the context of growing demand for food, for the world.

Among the topics covered are current marketing issues, leadership approaches and global policy demands, as well as strategic supply chain, operations management, global procurement, business sustainability and accounting and finance in and for the food sector.

Alan Renwick, Professor of Agriculture and Food Economics, UCD School of Agriculture and Food Science, added, “The course is designed to offer students a strategic perspective on doing business within the industry, combining the business and agri-food expertise of two of Ireland’s leading schools. It has been designed to ensure market relevance to its students and I firmly believe that its graduates will help maintain Ireland’s reputation as one of the world’s most sustainable sources of food and drink.”