Dunbia is to invest close to £500,000 (€648,000) in hiring people for five new roles on its Food Development Team.

The investment will see new positions responsible for developing new technologies in food processing as well as innovative products and concepts to satisfy and exceed customer needs.

Announcing the investment Deputy Chief Executive Tony O’Neill said that Dunbia is a company driven by entrepreneurial vision and innovation.

“This latest investment highlights our continued commitment to exploring innovative ideas and driving the sector forward.

“The new roles will align closely with our current business model but will keep us at the forefront by modifying existing products and processes as well as developing new and exciting products and concepts for the benefit of consumers.”

O’Neill also said that it is actively recruiting and seek creative, passionate and driven individuals for positions including Innovation Project Managers, Food Technologists and Innovation Chefs.

“As a company we have won over 30 industry awards in the past four years which is testament to the quality and excellence of our products but also the calibre of our employees and it is on this strong record of success we want to continue to build.”

Michael Doran Sales and Marketing Director said that this is an exciting step for Dunbia in terms of driving its innovation strategies and ensuring it continues to meet and exceed customer demands.

“Customers are savvier than ever and expect the best quality food at the best prices and this latest investment will help shape our plans to deliver on these expectations across the three species.

“We have a clear vision and understand innovation leads to business success and this drives our strategic outlook ensuring we remain a supplier of choice.”