AGCO Finance has announced the appointment of Rob Van Den Heuvel as its new president and global CEO.

AGCO Corporation chief operating officer Eric Hansotia and DLL CEO and executive board chairman Bill Stephenson revealed the appointment of van den Heuvel to the top job in AGCO Finance, effective January 1, 2021.

Van den Heuvel will be replacing Keith Large who will retire December 31, 2020.

Van den Heuvel has been with DLL for 19 years and has held a variety of roles within the company, including risk management, strategic planning, finance and global asset management, according to AGCO Finance.

He joined AGCO Finance in January 2018 when he was appointed managing director for AGCO Finance Europe.

Rob van den Heuvel

In this capacity, he “successfully led the European AGCO Finance team by launching improved automation and digitalisation and innovative financial products and services, leading to significant commercial growth”, according to the group.

Van den Heuvel holds an executive MBA from TIAS Business School and a master of science in Econometrics and Operations Research from the University of Tilburg.

About AGCO Finance

AGCO Finance is a global provider of financing solutions for agricultural equipment.

The company has its origins in the UK, where it was founded in 1990 as a joint venture between global financial solutions partner DLL and AGCO, which specialises in the design, manufacturing and distribution of agricultural equipment.

The firm says it provides “tailor-made and sustainable products to flexibly finance” AGCO’s brands, which include Fendt, Massey Ferguson, Valtra and AGCO Grain and Protein business.