Sheep
Ireland has a potential "genie in a bottle" when it comes to marketing hill lamb under the Wild Atlantic Way banner, Bord Bia's Declan Fennell said at the recent SHEEP 2018 open day.
The volume and value of exported Irish sheepmeat grew by 14% and 12% respectively in 2017, according to Bord Bia's Declan Fennell.
A carryover of 2016 born lambs is expected this year as a poor summer hit lamb slaughterings in 2016, according to Bord Bia's Declan Fennell.
The Muslim festival - Ramadan is likely to give the Irish spring lamb trade a much needed boost, according to Declan Fennell.
Agri-Business
The US market could be worth $15m to the Irish sheepmeat industry, assuming that country's TSE ban on EU exports be lifted later this year.