M&S Machinery to become New Holland ‘Harvester’ dealer

New Holland has just announced the appointment of M&S Machinery of Cashel, Co. Tipperary, as a ‘Harvester‘ dealer; it will now cover sales and service for combine harvesters, forager harvesters and balers.

Established in 1980, M&S originally started out as a Fiat (Fiatagri) tractor dealer. The business has since evolved into a New Holland dealership, offering products from New Holland’s agriculture and construction ranges. In 2015, it expanded its operating area into Co. Limerick.

Pat Slattery, M&S Machinery’s dealer principal, explained: “We are confident that we have the right people in place to be able to deliver a professional service. We are looking forward to promoting New Holland harvesters in our territory.

“Myself and the rest of the team at M&S are relishing the challenge that this new opportunity presents. We are looking forward to what lies ahead.”

Andrew Watson, New Holland’s UK and Ireland business director, said: “We are pleased to announce that M&S Machinery has agreed to become a ‘Harvester’ dealer. Our product range of combines, foragers and balers is already well-established throughout Ireland and the rest of Europe.

“Together with the team at M&S Machinery, who themselves are a long-established and respected dealership in Ireland, there will surely be great opportunities and a new level of service to all customers in the area.”

In other New Holland news, the manufacturer recently unveiled a new-look 180hp methane-powered concept tractor – at the Farm Progress Show in the US.

New Holland

While this tractor is likely to be at least three years away from production, could the swept-back styling be an indicator of what other New Holland tractors will look like in the near future?

Also Read: Will your next New Holland tractor look like this?

The concept tractor also features a futuristic-looking new cab. Could this also become the norm for other next-generation New Holland models?

The tractor is claimed to reduce running costs by 30%. Its 6-cylinder methane engine delivers 180hp and 740Nm – the same power and torque as its standard diesel equivalent.