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Bord Bia will be located at Block 3, Row 13, Stand 261, within the Government of Ireland Village at the 2025 National Ploughing Championships.
Throughout the three days, Bord Bia staff will be available to discuss market outlooks, share insights on global opportunities for Irish food and drink, and update farmers on the organisation’s work in supporting sustainable, quality assured production.
The marquee will also showcase Bord Bia's new Quality Mark campaign, which launches on September 9.
The new campaign, titled 'Make your Mark', features producers and farmers behind the Bord Bia Quality Mark and invites consumers to ‘make their mark’ by choosing produce with the Quality Mark.
Visitors can enjoy a free live illustration from artist Linda Byrne, who will create a colourful, personalised ‘Make your Mark’ portrait to take home as a unique keepsake.
Younger visitors can enjoy a dedicated colouring corner, where they can create their own farming artwork to bring home.
For farmer members, Bord Bia will have a helpdesk to answer any audit-related questions and provide information on the development of a new producer standard.
In partnership with Teagasc and ICBF, the marquee will also feature AgNav – the free farm sustainability platform for beef, dairy, and tillage farmers.
Interactive demonstrations will show how AgNav can help farmers measure and manage their environmental performance, with sign-ups available on site.
Finally, visitors can learn more about the export market for Irish meat through an interactive ‘lift and learn’ fridge. This interactive technology is used by Bord Bia at overseas trade shows to showcase Irish meat to buyers.
Visit us at Block 3, Row 13, Stand 261, within the Government of Ireland Village.
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