Video: New image and logo for agricultural contractors

The Association of Farm & Forestry Contractors in Ireland (FCI), which recently established a national office for contractors at Portlaoise, Co Laois, launched a new corporate logo at the recent 2017 FTMTA Farm Machinery Show.

According to FCI, the new logo features the harp as a “truly Irish image”, which in an Irish context also “signifies governance and compliance”. This image is supported by an off-road agricultural wheel that merges into a saw blade, to signify the newly incorporated forest machinery contracting sector.

Speaking about the new logo, Richard White from Drangan, Thurles, Co Tipperary, FCI National Chairman said that the association has embarked on a programme to give a new identity to land-based farm and forestry contractors in Ireland.

This new logo importantly reflects our progressive image. It serves to highlight our commitment to supporting contractor businesses to develop sustainable enterprises.

“These enterprises are at the core of new technology investments in rural Ireland,” he said.

“Our new logo is neutral in terms of tractor and machinery brands. We are confident that it will sit proudly on any machine in our members’ fleets.”

FCI contractors logo
Eric Dresin, CETTTAR (European Contractors’ Association), Richard White, FCI National Chairman and William Judge, Manager of AGCO Massey Ferguson (UK and Ireland)

The new logo will be provided to all members during 2017, for fitting to fleet vehicles. According to FCI, it will provide a clear identity for contractors in Irish fields and out on the road.

Also at the recent FTMTA Farm Machinery Show, Agriland spoke to FCI’s Chief Executive Officer, Michael Moroney. He spoke about the role of the growing organisation and some of the challenges facing the agricultural contracting sector in particular.

He explained that cash-flow difficulties are regularly highlighted in farming circles. Measures to tackle these challenges also need to be considered for the farm contracting sector.